When it comes to websites, where most people spend an average of 1 minute on each page, images play a crucial role in telling your story, and making an impression. You have just 60 seconds to evoke an emotion, illustrate your concept, convey ideas, or showcase your work. you need to make those seconds count!

At Korio, we have been entrusted by a number of not for profit and charitable trust organisations to be their digital partner to help them effectively communicate their important messages to the community. This is very rewarding work for the team at Korio and we are proud to be able to offer these clients our expertise to help them with the essential community work that they do.

Based on our experience in this area, we’ve put together a list of must-haves for not for profit websites.

Remember all those Christmas trees? Well, it’s now time for them to be planted and we’d love for you to join us!

Community Planting Day with Greening Taupo - 26 August 2023 @ 10am

Social media is an essential part of any business, but it can be hard to know where to start so we've put together our top tips for successful social media management and marketing to help you out!

Social media is more than just a place to share a bit of content - it's a way to connect with customers, create brand awareness and increase sales. But it can be overwhelming and difficult to know where to start. To help set you off in the right direction, here’s our top tips…

Brooke's onboard at Korio to help with our capacity to work with clients on their content strategy, planning, and creation. I'm pretty thrilled to have her on my team!

#teamworkmakesthedreamwork

Mānawatia a Matariki

Matariki is a time where people, whānau, and communities gather together to remember the year that has passed, to celebrate the present, and to plan for the next year. It is a time to reflect on our loved ones who are no longer with us, to feast and celebrate with our friends and family, and to look towards the future and the hope of a season full of bounty.

’I just don’t know what to post.’ If you’ve thought or said this then believe me when I say you are not alone. Almost all of my clients have said this at some stage. And it’s usually lead to one of two things: posting something completely random or simply posting nothing at all. Neither of these options make for a good social media strategy. If we take it back to the why, your why, then you will have posts a plenty and you’ll know not only ‘what’ to post but ‘why’ you are posting it!

Email marketing: when you see a stat like this - “On average, email drives an ROI of $36 for every dollar spent, higher than any other channel (Litmus)” - you can’t deny email marketing needs to be part of your marketing strategy. And since its the holiday season, I’ve put together some Christmas email marketing ideas.

Bonus: Christmas Email Subject Line Suggestions

All business owners will agree that having a website is essential these days (if you don’t agree then we really ought to talk); it’s part of the foundation of any marketing plan whether you run a business or a not-for-profit. If you have a message to get out there then chances are you’ll need a website to help you do that. My clients will often say ‘yeah we have a website’. But simply ‘having’ a website is not enough.

Most of my clients have some genuinely awesome content to share and they totally get why they should blog about it (‘why you should blog’ is a whole other topic and one that I’ll write about another day) but most of them have a block when it comes down to actually doing it. When I dig a bit deeper with them on why they haven’t blogged yet I usually get one of two answers - ‘I am not a good writer’ or ‘I don’t know where to start’. So I’ve put together a list of 9 essential blogging tips which hopefully addresses both of these roadblocks so you can just go for it and share all that good stuff!